“Margie is in a class by herself. She is calm, focused, highly
creative and can deliver on any challenge. Most impressively, she is
able to leverage the nation’s most valued writers and news agencies
because so many of them trust and rely on her as a most credible
source for access to top newsmakers. She has been a great asset to
my business on many levels,”
“Margie is brilliant! She has an uncanny ability to immediately
dissect any business situation, throw out what's not working,
maximize what is working and streamline the path to success. She's a
people person extraordinaire, a marketing genius, and my own most
trusted mentor. Bottom line - no matter how successful you are, if
you're not working with Margie, your business isn't doing as well as
it could.”
Wendy Guarisco, Owner/Publicist,
The Guarisco Group
"Margie, I had a fabulous meeting. I feel very energized and excited
about the 'new us.' I just ran it by one of my key people and she
LOVED everything you recommended. Wow, was our session a great bang
for the buck!"
Barb
Astler,
President and CEO,
Barbi's Baskets and Unique Gifts,
www.barbisbaskets.com
"Having our Gourmet Key Lime Bundt Cake selected as
one of "Oprah's Favorite Things, 2004" was not just a huge honor it
was also a huge Public Relations opportunity for We Take The Cake.
I looked to Margie to help me capitalize on this newfound fame with
more placements. Margie was able to secure a spot for us on the Food
Network and in the Associated Press.
Margie is an asset because of her great insight, contacts and
invaluable business advice. But, Margie's customer service and
follow-up is what "takes the cake".
I firmly believe that P.R. is the only way to get your name out
there. So, call Margie!"
"I have worked with other public relations firms and none can
compete with Margie. Her prices are better, she is great at
following up, and I trust her advice. Our business has grown from
the placements she has gotten us. We have been featured in the Wall
Street Journal, New York Times, Worth Magazine, Entrepreneur
Magazine, VH1, The Orange County Register, The Palm Beach Post and
more."
"Zable Fisher Public Relations really gets the job done. From great
TV to awesome interviews - working with Margie and company you get
the whole package. My business has grown a cool 30% since I've been
working with her. Whether working directly with the owner or with
the staff she understands how important Public Relations is to a
business."
Kymberly Byrnes,
Studio Owner,
Pulse Pilates Studio of Boca Raton www.pulsepilates.com
"I am very impressed with Margie Fisher's unique approach to public
relations. First of all, Margie was willing to share her technology
up front even before the first meeting. This instilled a sense of
comfort and trust that I was working with the right person.
Secondly, at the initial consultation, Margie listened carefully to
all of our requirements and strategic plans, and then presented ways
on how we may easily and effortlessly enhance them. Already in the
first week we have begun implementing Margie's suggestions with our
mailing pieces, presentation approaches, and repurposing our
materials for publication. As a result, I believe this will be able
to enhance our next year's revenue by over 100%! I look forward to
our continued growth with Margie Fisher helping us all the way to
the top!"
Specializing in Test Preparation and Life Skills Strategies for
Teens
“Margie is a talented and creative media relations and business
consultant. She thinks outside the box for herself and her client's
giving her a distinct edge. Margie is passionate about what she does
and it shows.”
“Margie Zable Fisher is an extraordinary resource for interesting
entrepreneurial profiles. She's very easy to work with, understands
the needs of a busy journalist and provides excellent contacts
within her business circle. A call from Margie is always welcomed
and always productive. As a PR person, she's one of the best.”
"I met Margie a few years ago, and I have been impressed with her
work from the first day I heard her speak. She is knowledgeable in a
wide variety of topics, especially those related to small
businesses."
Kate Volman,
Vice President of Business Development,
The Greater
Boca Raton Chamber of Commerce,
bocaratonchamber.com
“In the last twelve months The Zable
Fisher team has gotten Glamajama placements on the Today Show, in
Working Mother Magazine, Woman’s World Magazine, ePregnancy
Magazine, L.A. Parent Magazine, the Dallas Morning News, Atlanta’s
Star 94 Giftionary radio show, and more. In that same time period,
we have grown, and our products are now in Nordstrom’s, worn by more
stars (such as Lisa Rinna on Dancing with the Stars) and are now top
sellers in Japan,”
Heather Nolte,
Founder,
Glamajama
Glam Clothing for Babes www.glamajama.com
"Margie is responsible for getting us publicity placements in USA
Today, CNN, More Magazine, and many others. Our business has been
booming ever since."
"If you're a small business and you think you can't sell your
products to Target, think again. Margie presents the information in
an easy-to-understand style, and includes resources that can help
you. ‘Skyrocket Your Sales by Getting Your Product on the Shelves at
Target’ is a great Report."
Guy Kawasaki,
co-founder of Truemors,
Entrepreneur Magazine "Wise Guy" columnist
and author www.truemors.com
“Since buying the Do-It-Yourself Public Relations Kit, we’ve gotten
over 30 publicity placements. When we get involved with a new
service, we go through the Kit and see what kind of angles we can
come up with for stories. We also learned how to get publicity by
offering free speaking engagements. The Kit was worth ten times what
we paid for it.”
“I knew our anti-nausea wrist bands were perfect for Target, but I
didn’t know how to approach them. I have worked with Sales Rep firms
but none that work exclusively with Target. It’s impossible to find
that information. After reading this Report on how to get into
Target, I found exactly what I was looking for -- a Sales Rep firm
that works exclusively with Target, in my product category. They
were very excited about our product. I am hoping that our product
will be on Target shelves soon. Thanks, Margie!”
“Margie and her colleagues are very effective in getting you
placements in a wide variety of media, and she is the mastermind
behind the story about me in The Wall Street Journal. She is very
good, and I have no trouble giving her my unequivocal
recommendation—and I do not do take that lightly,”
David G. Phillips, President,
Custom Development Solutions (CDS), www.cdsfunds.com
"Please don't even consider doing business with a big box retailer
until you've read Margie’s Report on getting into Target. As
someone who works with product companies all the time, I have seen
the struggles that companies face trying to sell to big retailers.
Margie explains the process in a simple, down-to-earth way, and
even provides resources such as Rep companies that work with
Target."
“Margie knows the media relations game, and adheres to the key
rules: First, when calling, she ALWAYS asks if I have time to talk
(do this, and any PR pro will have my ear for a minute or five);
second, she never calls without having something truly of worthy of
discussion (in other words, she doesn't waste my - or her own -
time); and third, she's a partner in my efforts to write interesting
stories. I'd pay to have someone like her working for me. Lucky for
me, I don't have to, because symbiosis is the hallmark of a good
journalist/publicist relationship. If you're looking for a PR pro,
you can't go wrong with Margie on your team...”
How much is one great publicity placement worth to your business?
If you ask some of my clients who have been on Oprah, USA Today, CNN,
O Magazine and more, the answer is: it can totally transform your
business, and skyrocket your sales.
Now suppose you could sit down with this program and then make a
pitch to a top media outlet in 29 minutes – that leads to a great
publicity placement. Imagine your phone ringing off the hook with
sales, your Web site getting tons of visitors or orders, and you
hearing from former clients and referral sources who want to give you
business.
And you can do this over and over – in less than 29 minutes, of
course, since you will already have all the tools.
Sounds too good to be true?
Well, it isn’t, if you have the right tools.
TIME OUT:
Before we go any further, go
ahead and grab my Free Report titled, “Top 10 Low-Cost or Free
Ways to Promote Your Small Business.” There's no obligation.
It's a free gift only for a limited time.
Plus, you'll get our PRactical
P.R. Ezine, filled with free publicity opportunities, tips and
ideas that show you how to use P.R. to grow your business.
You can unsubscribe at
anytime -- but I don't think you'd want to because of reader
comments like these:
“We are a small (8 employees) woman-owned business and we would
like to thank you for your helpful newsletter.
We have conducted our own P.R. campaign
using tips from your newsletter and gotten 15 publicity
placements in the last two years.”
We hate spam as much as you
do. Your information will never be rented, traded or sold.
Thank You!
Check your email box in a few
minutes for your Free Report.
But for now - keep reading....
Think about it. A great publicity placement will
work for you now and for years to come. It will not only bring you
sales now and in the future, but it will add to your credibility for
as long as you are in business.
But Getting Publicity Isn’t Always Easy
It could take you years, you could spend many thousands of dollars,
and you still might not get it right.
So instead of spending all that time and money, you can now have a
fast, foolproof, step-by-step, tested process a publicist uses
regularly (me) to get placements for her clients.
Announcing
“29 Minutes to Free Publicity”
After reviewing this program, you’ll know:
Contact information for top media outlets that you can use
immediately
How to make a quick and successful phone pitch to the media
How to make a quick and successful e-mail pitch to the media
The three steps you must take in order to maximize your publicity
coverage
The criteria the media use to determine a great product or service
that deserves publicity coverage
How to make changes to your product or service positioning to make
it more attractive to the media
The four parts of a great media pitch
Here’s What’s Included in Each
Version of the Program
Option #1 – Consumer Product
Companies and Authors of Gift Books
Media contacts you can use immediately for product editors at O
Magazine, InStyle, Real Simple, Elle, Family Circle, Redbook,
Cosmopolitan, Marie Claire, Harper’s Bazaar, Woman’s Day, and many
more!
Media contacts you can use immediately from our House List (you
won’t find many of these in any media database) for top TV shows
such as Oprah, the Today Show, Ellen, Good Morning America, the
Big Idea with Donny Deutsch and more!
Media contacts you can use immediately from our House List (you
won’t find many of these in any media database) for top business
magazine and business contacts at top daily newspapers, such as
Inc., Fortune Small Business, the Wall Street Journal, USA Today,
the New York Times, Entrepreneur and more!
An actual (one that I used) successful phone pitch, written pitch
and letter sent with samples that you can use for your own
publicity campaign
Additional written pitches that you can use for your own
publicity campaigns, for products including those in the
following categories: baby, food, fashion, beauty and home
Examples of great products included in gift guides and an
explanation of what makes them winning products
The importance of packaging and a resource if you need to
update your packaging
How to make small changes to an existing product to make it
more publicity-worthy
A 15% discount on my favorite media contact database for consumer
product companies, for new or existing subscribers (a minimum $75
value)
Option #2 – Service Providers;
Professionals Such as Doctors, Attorneys, Accountants, Financial
Advisors, Realtors, Marketing Agencies, Realtors; Restaurants;
Business-to-Business Providers; Book Authors Providing Professional
Expertise
Media contacts you can use immediately from our House List (you
won’t find many of these in any media database) for top TV shows
such as Oprah, the Today Show, CNN, CNBC, Fox & Friends, Good
Morning America, the Big Idea with Donny Deutsch and more!
Media contacts you can use immediately from our House List (you
won’t find many of these in any media database) for top business
magazine and business contacts at top daily newspapers, such as
Inc., Fortune Small Business, the Wall Street Journal, USA Today,
the New York Times, Entrepreneur and more!
An actual (one that I used) successful phone pitch and written pitch
that you can use for your own publicity campaign
Additional written pitches that you can use for your own publicity
campaigns, including pitches for the following types of story
angles: Unique Business, Tying Into a Current Trend, High Rate of
Growth, New Book, Offering Lessons People Can Use, and a Restaurant
Review
A list of 7 things the media looks for when deciding whether or not
to include a business in a story
Still not sure? Just in case you’d like to hear what others think
about this program, here are some comments:
"We love Margie's products!"
"When Margie is offering an information product for sale
relevant to our needs, we buy without hesitation. We know the
research is thorough, the content is accurately represented and
the execution is equally professional and reliable. Everything
we've purchased to date has exceeded our expectations by
providing even more than was promised!
Following Margie's step-by-step advice for working effectively
with the media, we've had stories in national magazines and
newspapers (First for Women, Harvard Business Publications,
Financial Times, Seattle Washington Post to name just a few);
been interviewed on radio and covered on both network and cable
television. Producers have expressed interest in taping segments
for news magazine shows like Dateline and in creating PBS
specials featuring SMARTSTART Programs.
We would never have made such a great first impression with the
media without professional guidance. And, as a startup, we need
to spend our money wisely. Listening to Margie is one of our
best investments!"
This is a fantastic guide! I appreciate your succinct approach
-- I didn't feel like I was wading through loads of information
to get what I needed. The most useful information for me is your
specific examples (phone conversation, email, letter).
The bonuses are very valuable, especially for someone like me
who does not automatically know where to go for media contacts
and how to approach different outlets.
And the price is truly a bargain. Thanks for a great product!”
“It’s foolproof, fast and inexpensive -- and I’m all about
leveraging your business using the least amount of cash
possible. I’ve been a fan of Margie and her P.R. business and
techniques for a long time, and after checking out this program,
I agree. You really can get publicity in 29 minutes!”
"Margie is a pro, and one of the most honest and ethical P.R.
people I’ve ever met. If you want to learn how to get great
publicity, you’ll get it with this program.”
No Matter What Type of Business You Have, Publicity Can Help You
But if you’re expecting a press release template, forget it. I am
giving you the most current types of pitches that work. They don’t
look like press releases, and they work better. And a process that you
won’t find anywhere, either.
And you’ll get up-to-date media contacts, including those from my
“house list” of contacts, that aren’t available in any database.
“But I’m Scared to Pitch the Media” You
Might Say
You can literally use these pitches with a few minor tweaks and be
certain that you’ll be welcomed by the media, more than many
“publicists,” who often don’t know how to pitch (sorry P.R. industry –
I have lots of buddies in the industry, but most will acknowledge that
this is true).
Still Not Sure of the Value of
Free Publicity?
Take a look at what these folks have to say (yes, these are some of my
clients):
“Publicity helped us get on
the Inc. 500 List.”
“Margie is the best vendor I have ever worked with. We have
gotten terrific publicity coverage, which was critical to our
rapid growth and achieving our goal of getting on the Inc. 500
List.”
“Publicity helped us grow from
a small home-based business to a multi-million dollar
international business.”
- Cynthia McKay, CEO, Le Gourmet Gift Basket, Inc., www.legift.com
So, Are You Ready to Get Great Publicity in 29
Minutes?
I’m excited to share it with YOU.
That’s why even though you can’t find this information ANYWHERE, I
figured that I’d help small business owners by offering this at a
price that anyone can afford -- $49 USD, for a limited time.
And since it’s a digital product in a PDF format, you pay no
taxes or shipping fees.
Could I get much more for it? Of course. But I wanted this to be an
easy decision for you. That's why I'm also giving you...
3 FREE Bonuses For Ordering By
Midnight Tonight
Bonus #1: As a special free bonus for acting immediately I’ll
also give you a copy of the Editorial Calendars of top media
outlets, such as People, Newsweek, Better Homes & Gardens, USA
Today, Inc., and more. This will give you a list of editorial
coverage in each issue, which gives you a great opportunity to tie
your story pitch into planned coverage.
Bonus #2: The “How to Pitch to Top Media Outlets”
interviews I conducted with folks from CNN, Entrepreneur, AARP
Magazine and more give you insider secrets to pitching
these media contacts.
Bonus #3: “How to Contact Media Outlets” offers information on
how to contact additional media outlets, including top business
magazines, top daily newspapers and syndicated national TV shows.
But I don’t stop here. I am also offering:
My Personal
Guarantee:
90 Full
Days to Test-Drive This Kit,
Risk Free!
I'm 100% confident that if you
employ all the techniques and resources I share with you, you'll
receive at least DOUBLE the value of this Program and Special
Bonuses over the next 90 days. If the information I share
isn’t worth double the value of your investment, just ask me for
a prompt refund within 90 days of your purchase. No reason
needed. No questions asked.
Margie Zable
Fisher
president of
Zable Fisher Public Relations
So, are you ready?
YES
Margie, I Want this Program and 3 Free Bonuses Right Now
I
understand I'll receive an INSTANT downloadable PDF copy
of this Special Report and INSTANT downloadable PDF copies of
all four Bonuses. And I understand that I'm covered by your
risk-free guarantee, so if for any reason I'm not happy,
I can ask for a full refund anytime within the next 90 days. And
I'll only pay $49-- no shipping or tax added.
“This
makes the publicity process easy” 
“It’s
foolproof, fast and inexpensive...” 
